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Why You Should Always Be Thinking About New Content

“Heyyyyyy, what’s new with you!?”   Pretty common way to greet someone when you haven’t seen them for a while.   Notice that we don’t ask:   “Hey, what’s old?”   or   “Hey, tell me what I already know.”     We ask what’s NEW. Because ‘NEW’ is exciting! And that’s exactly why, as […]

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